Scalerator 2024: Applications for the export support program for IT startups are now open

02 May, 2024
Scalerator 2024: Applications for the export support program for IT startups are now open

Astana Hub, the international technology park, has announced the commencement of the fourth stream of its Scalerator export program. This initiative is designed to support startups in expanding their presence across global markets, including the USA, Europe, North Africa, the Middle East, the CIS, and Southeast Asia.

Startups operating at the Product Market Fit or Scale stage within the IT sector are eligible to participate in this program. Spanning a duration of 4 months, the program focuses on equipping startups with comprehensive competencies in foreign economic activities, tailored specifically for representatives of IT companies.

Scalerator acts as a catalyst for export support, offering educational and non-financial measures to accelerate companies' growth in international markets. Throughout the program, experts share insights on market entry strategies, enabling startups to adapt their products for new markets while considering cultural nuances for initial sales. Moreover, key personnel receive effective promotional tools to bolster their efforts in penetrating new markets.

The program comprises two primary components: an educational block and a sales track. During the educational block, participants engage in practical tasks to refine their skills in market analysis, identifying target segments, product packaging, and client acquisition through platforms such as LinkedIn, the web, and inbound strategies. The sales track focuses on developing an export strategy, lead generation, market expansion, and sales tactics.

For more information about the Scalerator program and application instructions, please visit the provided link.